SAFCO, a company operating in the UAE’s food distribution and logistics sector, has announced new career opportunities for experienced professionals in sales, business development and branch management. The company is inviting applications for two positions: Branch Manager in Abu Dhabi and HORECA Sales Executive in the UAE.
These vacancies offer opportunities for candidates with relevant experience in the UAE market, particularly those who have worked in food distribution, FMCG, foodservice, hospitality sales or business development. Professionals with a strong understanding of the local market and established business networks may find these positions suitable for their career goals.
According to the available recruitment information, applicants can submit their updated CVs directly to SAFCO through its recruitment email address. Candidates are requested to mention the position they are applying for in the email subject line.
The recruitment announcement highlights the company’s interest in candidates who can contribute to sales growth, customer relationships, revenue development and business operations.
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SAFCO UAE Recruitment 2026 – Job Overview
SAFCO is recruiting for two professional positions in its UAE operations. The available details are summarised below.
| Job Details | Branch Manager | HORECA Sales Executive |
|---|---|---|
| Company | SAFCO | SAFCO |
| Job Title | Branch Manager | HORECA Sales Executive |
| Location | Abu Dhabi | UAE |
| Experience | 5+ years | 2–5 years |
| Industry Preference | Branch management and sales | HORECA, FMCG or foodservice |
| Key Skills | Leadership, sales and revenue management | Sales, customer relationships and market knowledge |
| Application Method | Email CV | Email CV |
| [email protected] | [email protected] |
Application Email: [email protected]
Contact Numbers Provided: 052 869 4921 / 055 492 6153
The advertisement does not specify individual salary figures, application deadlines or detailed employment benefits for each position. Candidates should confirm these details directly with the company’s recruitment team.
About SAFCO
SAFCO operates in the UAE food distribution and logistics sector, supplying food products to businesses across the market. Its business activities are connected with the supply chain serving restaurants, hotels, retailers and catering companies.
Food distribution is an important part of the UAE’s hospitality and foodservice industries. Hotels, restaurants, cafés and catering businesses depend on reliable suppliers to maintain product availability and support their daily operations.
Companies operating in this sector require experienced professionals who understand customer requirements, distribution processes, sales planning and market development.
The vacancies announced by SAFCO cover two important business functions: branch management and HORECA sales. Both roles require professionals who can contribute to business performance and maintain strong relationships with customers.
Candidates interested in joining the company should review the requirements carefully and ensure that their previous experience matches the responsibilities of the position.
Position 1: Branch Manager – Abu Dhabi
SAFCO is inviting applications for the position of Branch Manager in Abu Dhabi. This opportunity is intended for professionals with substantial experience in branch operations, business development and sales management.
The selected candidate is expected to have the ability to manage business activities, support revenue growth and contribute to the overall performance of the branch.
Job Location
Abu Dhabi, United Arab Emirates.
Experience Required
Applicants should have at least five years of experience in branch management or a similar leadership position.
Candidates with experience in sales management, business development and revenue management may be particularly suitable for this opportunity.
Educational and Professional Background
The supplied advertisement does not specify a mandatory educational qualification. However, applicants should demonstrate relevant professional experience and the ability to handle branch-level business responsibilities.
Candidates who have previously worked in food distribution, FMCG, logistics or related commercial sectors may find their industry experience useful.
Key Requirements
Applicants for the Branch Manager position should meet the following requirements:
- More than five years of experience in branch management or a comparable leadership role.
- Strong knowledge of sales and business development.
- Good understanding of revenue management.
- Knowledge of the UAE business environment.
- Familiarity with the Abu Dhabi market is preferred.
- Ability to contribute to branch performance and business growth.
Role and Responsibilities
The recruitment announcement does not provide a complete job description for this position. However, branch management roles generally involve coordinating business activities, supporting sales performance and ensuring that branch operations meet company objectives.
Depending on the responsibilities assigned by SAFCO, the selected professional may be involved in:
Branch Operations: Supporting the smooth functioning of branch activities and coordinating different business requirements.
Sales Development: Working towards sales growth by identifying business opportunities and strengthening customer relationships.
Revenue Management: Monitoring business performance and supporting strategies to improve revenue.
Market Development: Understanding local market conditions and identifying opportunities to expand the company’s customer base.
Team Coordination: Working with employees and relevant departments to support business targets and operational requirements.
Candidates should confirm the exact duties and reporting structure with SAFCO during the recruitment process.
Position 2: HORECA Sales Executive – UAE
SAFCO is also seeking applications for the position of HORECA Sales Executive. This opportunity is suitable for sales professionals with experience in the UAE hospitality and foodservice markets.
HORECA refers to the hotel, restaurant and café sector. Sales professionals working in this industry are generally responsible for developing business relationships with hospitality customers, identifying sales opportunities and supporting product distribution.
Candidates with experience in FMCG, foodservice or HORECA sales are encouraged to consider this vacancy.
Job Location
United Arab Emirates.
Experience Required
Applicants should have between two and five years of UAE sales experience.
Previous experience in HORECA, FMCG or foodservice sales is preferred.
Key Requirements
Candidates interested in the HORECA Sales Executive position should have:
- Two to five years of sales experience in the UAE.
- Experience in HORECA, FMCG or foodservice is preferred.
- Good knowledge of the UAE HORECA market.
- An established network of hotels, restaurants and cafés.
- Business connections with catering companies.
- Strong customer relationship and sales development capabilities.
Understanding the HORECA Sales Market
The UAE has a large hospitality and foodservice sector, including hotels, restaurants, cafés, catering companies and other food-related businesses.
Suppliers serving this market need sales professionals who understand customer requirements and can maintain regular business relationships.
A HORECA Sales Executive typically works with hospitality customers to identify their product requirements, present suitable offerings, develop new accounts and maintain existing business relationships.
For this reason, familiarity with the UAE hospitality market is an important requirement for the SAFCO vacancy.
Role and Responsibilities
Although the advertisement does not provide a detailed list of daily duties, the position is focused on HORECA sales and customer development.
Depending on the company’s requirements, responsibilities may include:
Developing New Customers: Identifying potential hotels, restaurants, cafés and catering businesses that may require food distribution services.
Maintaining Customer Relationships: Building professional relationships with existing customers and understanding their purchasing requirements.
Sales Development: Identifying opportunities to increase sales and expand the company’s customer base.
Market Knowledge: Understanding market trends, customer expectations and competition within the UAE foodservice sector.
Business Networking: Using existing industry connections to develop new business opportunities.
Applicants with an established network of hospitality and foodservice contacts may have an advantage during the recruitment process.
Why Consider a Career with SAFCO?
The advertised positions provide opportunities for professionals who want to develop their careers in the UAE food distribution and logistics industry.
The company announcement highlights several potential advantages of working with SAFCO.
Professional Work Environment
Candidates selected for these roles will have the opportunity to work in a business environment connected with food distribution and logistics operations.
Career Development
The Branch Manager and HORECA Sales Executive positions may offer opportunities to strengthen professional experience in business management, sales development and customer relationship management.
Industry Exposure
Working in food distribution can provide exposure to different business sectors, including hospitality, retail, restaurants and catering.
Competitive Employment Package
The recruitment advertisement refers to a competitive salary structure with allowances and benefits in accordance with UAE labour laws. However, exact salary amounts and individual benefits have not been provided.
Applicants should request complete compensation details from the employer before accepting an offer.
How to Apply for SAFCO Jobs in UAE
Interested and eligible candidates can submit their CVs directly to SAFCO using the recruitment email address mentioned in the vacancy announcement.
Email: [email protected]
Contact Numbers: 052 869 4921 / 055 492 6153
Application Steps
- Prepare an updated professional CV.
- Clearly mention your previous employment experience and relevant industry background.
- Select the position that matches your qualifications and experience.
- Send your CV to [email protected].
- Mention the exact job title in the email subject line.
- Include your contact details so the recruitment team can reach you.
- Wait for further communication regarding the recruitment process.
Suggested Email Subject Lines
For the Branch Manager vacancy:
Application for Branch Manager – Abu Dhabi
For the HORECA Sales Executive vacancy:
Application for HORECA Sales Executive – UAE
Applicants should use the subject line that matches the position they are applying for.
Direct Application Link
Apply by Email: [email protected]
Company Website: https://www.safcointl.com/
The email address is the application method provided in the supplied recruitment announcement. The company website is included for reference; candidates should verify the vacancy and recruitment contact details before submitting personal information.
Important Tips for Applicants
Candidates can improve the quality of their applications by presenting their professional experience clearly.
For Branch Manager Applicants:
- Highlight previous branch management experience.
- Include relevant sales and business development achievements.
- Mention experience in revenue management.
- Highlight knowledge of the Abu Dhabi or wider UAE market.
For HORECA Sales Executive Applicants:
- Clearly mention UAE sales experience.
- Highlight previous work in HORECA, FMCG or foodservice.
- Include relevant hotel, restaurant, café and catering industry connections.
- Describe your experience in developing customer relationships and sales.
Applicants should ensure that all information in their CV is accurate and up to date.
Beware of Recruitment Scams
Job seekers should communicate through verified company channels and confirm the vacancy before sharing sensitive documents.
SAFCO’s supplied recruitment announcement lists [email protected] as the application email. Candidates should not pay money to individuals promising guaranteed selection or employment.
Applicants should also verify any interview invitation, employment offer or request for personal information before proceeding.
Conclusion
SAFCO’s latest recruitment announcement offers two professional job opportunities in the UAE: Branch Manager in Abu Dhabi and HORECA Sales Executive across the UAE.
The Branch Manager position is aimed at candidates with more than five years of experience in branch management or similar leadership roles, while the HORECA Sales Executive vacancy is suitable for professionals with two to five years of UAE sales experience, preferably in hospitality, FMCG or foodservice.
Candidates with the required market knowledge, business development experience and customer networks can submit their applications directly to the company’s recruitment email address.
Interested applicants are advised to send an updated CV to [email protected], mention the relevant job title in the subject line and confirm the complete job details with the employer before proceeding.
